Developments: To the click and user tracking

Upgrades

Opentracker.net's most recent upgrade presents renewed focus on visitor clickstream analysis. Based on extensive customer feedback, the recent release allows you to monitor clickstreams in real-time, as visitors surf your site. Opentracker.net has developed an intuitive way of presenting this information. The data is presented in a graphic interface through which you can explore both where your traffic is coming from, and what your visitors are doing. The tables are interactive, allowing you to explore individual click paths.

Enhanced Clickstream Analysis
Search term / keyword data, by visitor
Top search engine & top referrer data
Extensive visitor profiles
Graphic representation of bounce rate
IP exclusion
Referrer click through rates

The information is presented in a way that allows you to know exactly, to the click, what is happening on your site. The point of presenting this information is to help you make content-related decisions.

The goal is to tell webmasters exactly what is happening on their site(s).

Understand your visitors: Enhanced Clickstream Analysis

Enhanced Clickstream Analysis allows you to understand your visitors by examining the paths they follow through your site. This technology enables you to monitor clickstreams of individual visitors. Along with these individual clickstreams, you are presented with a unique Visitor's Profile for every visitor.

See your visitors: Visitor Profiles

The profile will tell you how a person arrived at your site, and presents you with the following information:

country, city and region
IP address
browser
operating system
screen resolution
time spent on site
number of pages viewed

time spent on each page
total duration of all visits
first-time or returning visitor
search terms / keyword entered
search engine used
exit link

Keyword analysis

Enhanced Clickstream Analysis tells you the keywords / search term(s) used to find your site. It will show you the results that your visitors pulled up before they arrived at your site. With this technology you will gain valuable insight into your visitors' surfing habits.

Solutions: Content-related decisions

Understand exactly what your visitors are looking for by studying their keywords. With this information you can adjust your content to meet their needs, whether you are providing goods, services, or quality information.